Wherever a decision can be influenced, or a new client attracted, restaurant marketing professionals must think carefully about how information is presented. There is a growing expectation that restaurants should have a presence online, on paper, and now using video.
Skeleton Productions recently produced a ideo for a Nottingham based restaurant called Tonic.
Restaurants such as Tonic who use video marketing on the web are likely to see a number of benefits:
Video is a great marketing tool for restaurants
A prospective customer is much more likely to book a meal at your restaurant if they have seen your restaurant and the quality of the food you cook. A restaurant website video builds trust in your expertise.
Restaurant website videos help make the phone ring.
Restaurant website videos give prospective clients unrivalled insight into restaurants, their service, atmosphere, and staff. A professional produced video encourages prospective customers to pick up the phone.
Further information
Looking to produce a website video for your restaurant? Contact our video production team to find out more about our online video production services.Wherever a decision can be influenced, or a new client attracted, restaurant marketing professionals must think carefully about how information is presented. There is a growing expectation that restaurants should have a presence online, on paper, and now using video.
Skeleton Productions recently produced a ideo for a Nottingham based restaurant called Tonic.
Restaurants such as Tonic who use video marketing on the web are likely to see a number of benefits:
Video is a great marketing tool for restaurants
A prospective customer is much more likely to book a meal at your restaurant if they have seen your restaurant and the quality of the food you cook. A restaurant website video builds trust in your expertise.
Restaurant website videos help make the phone ring.
Restaurant website videos give prospective clients unrivalled insight into restaurants, their service, atmosphere, and staff. A professional produced video encourages prospective customers to pick up the phone.
Further information
Looking to produce a website video for your restaurant? Contact our video production team to find out more about our online video production services.In challenging economic conditions, salon marketing professionals must think carefully about how information about their salon is presented. There is a growing expectation that salons should have a presence online, on paper, and now using video.
In challenging economic conditions, salon marketing professionals must think carefully about how information about their salon is presented. There is a growing expectation that salons should have a presence online, on paper, and now using video.
Salons such as Sutherland & Barnett who use video marketing on the web are likely to see a number of benefits:
Video is a great marketing tool for salons
A prospective customer is much more likely to book an appointment at a salon if they have seen your salon and its staff. A salon website video builds trust in a salon’s expertise.
Salon website videos help make the phone ring.
Salon website videos give prospective clients unrivalled insight into salons, their staff, and customer service. A professional produced video encourages prospective customers to pick up the phone.
An increasing number of dental practices are using online video in their dental marketing mix. Dental practice website videos are becoming common place. We explore why this is:
1. Online video converts website visitors into customers
Dental practice videos engage website visitors, making a transaction much more likely. The most effective video marketing campaigns feature actionable links in close proximity to the video content.
2. Online video is great at communicating brand messages
Online video communicates brand messages in ways plain text and pictures simply can’t. The most effective dental practice video campaigns generate an emotional response from their viewers. Dental practice videos help dentists to build trust with their prospective customers.
3. Online video assets are a useful search engine strategy
Online video assets are very useful SEO tool. Once a dental practice video has been uploaded to publishing channels such as Youtube, they can become a key part of search engine results e.g. Google’s Universal Search.
- A website (or at least they should).
- A blog (or at least they should).
- A profile on the major directories (Prospects, Independentschools.com etc…)
- A Facebook presence (or at least they should).
- A Twitter Account (or at least they should).
Here’s our question…
If every institution is doing the same thing, how do you distinguish yourself from your competitors? More importantly, how does a viewer looking for a school, college, or university online choose one over another if everyone is basically the same?